MySherri founder and CEO Ashley Butler recently sat down with Arianna Cruz for a Founder to Founder interview. Cruz is the founder of MORE Magazine and partnered with Aurora Cellars to produce this interview series.
In less than a half hour, Cruz and Ashley cover a wide breadth of issues that the modern woman faces. Here are just a few key takeaways from their conversation:
1. Small Things Can Be Life-Changing
Ashley is candid about her story and how her life in the medical field led her to start her own business. She felt like, between work obligations and taking care of her home, she didn’t have time to be “human” anymore.
Ashley was lucky enough to find Sherri, who would eventually lend her name to the business. Sherri didn’t reinvent the wheel at Ashley’s home; she just replaced the tires and made sure everything was running smoothly. Just by taking small responsibilities off of Ashley’s plate, Sherri effectively changed her life. Ashley knew that there was an opportunity for others, especially women, to take advantage of having someone like Sherri in their home.
2. Humans are Messy!
When we invite friends and family over for dinner, most of us are careful to hide our mess. But prospective MySherri clients are discouraged from cleaning up or hiding the mess from their Home Coordinator. Why? Because humans are messy.
Mess manifests physically in the home, but it also happens internally. Home Coordinators are here to tidy up some of that mess and support clients through it! You don’t have to do it all by yourself.
3. Your Worth Isn’t Defined by Productivity
Too often, we end the day with a whole list of “shoulds.” I should have gotten the laundry done, I should have cooked dinner, and the list goes on.
Ashley encourages working women to ax the word “should” from their vocabulary. She tells Cruz that our worth is not defined by our productivity, nor is it dictated by everything we didn’t get done. It’s okay to ask for help, and MySherri strives to be part of that support system for busy women.
4. Empowerment is for Everyone
Empowering clients is a big deal to Ashley. But empowering her team members is just as important. She aims to give her team of Home Coordinators the chance to take ownership of their work and express their ideas. Ashley says that when you give your team autonomy and trust, they feel like part of the foundation of the organization. And when people feel like they belong, they’re more likely to share their passion.
Make Home your Favorite Destination with MySherri
In short, Ashley and the MySherri team are on a mission to empower women, create opportunities, and of course, make homes a relaxation destination. As our lives get busier and busier, it’s unrealistic to expect working women to do it all. If you identify with Ashley’s story and feel more like a home-making robot than a person

Meet the Author
Ashley Butler
Doctor turned CEO & Founder of MySherri. Passionate entrepreneur on a mission to help busy professionals spend more time on the people and projects that matter most.